Purely History on Instagram: "In 2003, Saturn released a commercial titled “Sheet Metal” that stood out for its subtle irony. Created by Goodby Silverstein & Partners, the ad promoted a car while cleverly pointing out how much space vehicles occupy in everyday life. Without attacking driving, it offered a quiet reflection on urban congestion and modern dependency on cars. Its message was unusual for an automaker—self-aware, almost philosophical—and it quickly gained attention for flipping the sc