Nike Uses Secret Lab and Innovation to Fuel Turnaround.It’s been one year since Nike CEO Elliott Hill took the helm of the world’s largest sportswear company, with the one-time intern helping blunt… | Juan Iraola
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Nike Uses Secret Lab and Innovation to Fuel Turnaround.It’s been one year since Nike CEO Elliott Hill took the helm of the world’s largest sportswear company, with the one-time intern
Nike Uses Secret Lab and Innovation to Fuel Turnaround.It’s been one year since Nike CEO Elliott Hill took the helm of the world’s largest sportswear company, with the one-time intern helping blunt a long-time sales slump. Bloomberg TV's Romaine Bostick sits down with three key players in Hill’s offensive strategy: Nike President Amy ...
2 months ago
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Tony Bignell, Nike’s Chief Innovation Officer, shares how Nike is rethinking its playbook for India, one of the fastest-growing sportswear markets, by localising design, manufacturing, and pricing architecture, ensuring that India doesn’t become ‘the next missed opportunity’. He also discussed how Nike plans to use innovation as a lever to counter margin pressures, accelerate go-to-market speed and rebuild momentum in China and other global markets — while also crafting the next big product fran
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