Meta And UFC Strike Multiyear Partnership Covering Tech, Social Media, And Branding
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Microsoft NewsBenzinga - Video
Meta And UFC Strike Multiyear Partnership Covering Tech, Social Media, And Branding
Meta and TKO Group's UFC have signed a multimillion-dollar, multi-year partnership, according to CNBC. The deal designates Meta as UFC’s “official fan technology partner,” with branding across UFC events and platforms. Meta will also power a new fighter rankings system and promote UFC content on Threads. While specific financial terms ...
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