Uber unveiled a $20 billion stock buyback program and forecast its third-quarter bookings above Wall Street estimates on ...

Alaska Airlines new loyalty plan might resemble how the Marriott Bonvoy program covers dozens of hotel brands in one plan.

With the vast majority of U.S. consumers already visiting McDonald’s, CEO Chris Kempczinski sees loyalty-driven frequency as ...

Here are three questions our answer engine Ask Skift 2.0 fielded recently, and a brief summary of the responses it gave.

Joining a hotel’s rewards program can feel like being admitted to an exclusive club. By frequently staying at a particular ...

Trump family-linked World Liberty Financial has announced plans for a stablecoin points program to incentivize USD1 users. The Points Program aims to transform user engagement in crypto, drawing ...

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Air Canada is introducing major changes to its Aeroplan loyalty program that will impact how members earn points. The company ...

A strong combination of value offerings, LTOs and new menu items drove sales growth in the U.S. for Q2, executives said.

WLFI will launch a loyalty program for USD1 stablecoin users on select exchanges. The goal is to increase adoption and reward user activity.

Trump's World Liberty Financial is set to launch the USD1 Points Program, partnering with crypto exchanges like HTX, Gate, ...