In Apple Cider Vinegar, Hek is the PR crisis manager Belle hires after her fraud is exposed. In real life, Belle Gibson was helped by crisis manager Alex Twomey (now known as Titus O'Reily), although he worked pro bono — and doesn't appear to have anything else in common with the fictional character Hek.

Apple Cider Vinegar, a new six-part series released on Netflix, charts the true story of the young influencer who tricked the world into believing she’d cured her terminal brain cancer through diet and alternative therapies.

Throughout Apple Cider Vinegar, journalists are investigating Belle. One of them, a journalist named Justin (Mark Coles Smith), learns about Belle from his partner Lucy (Tilda Cobham-Hervey), who takes solace in Belle's feed while she’s undergoing breast cancer treatment—and even decides to pause it altogether and try alternative remedies.