When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Though spending forecasts are bleak, value-focused messaging and smart social media plays could help brands transcend the ...

American Eagle pays a dividend far above S&P 500 averages. The stock first reached its current price 20 years ago. American ...

Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

Fast-forward four decades, and Sydney Sweeney is pulling the same trick—but with a fresh twist. Her American Eagle ads—which ...

American Eagle Outfitters wanted to make a splash with its new ads starring actor Sydney Sweeney. The campaign has sparked a ...

What Happened? Shares of young adult apparel retailer American Eagle Outfitters (NYSE:AEO) fell 3.1% in the morning session ...

Notably, U.S. visits to American Eagle's ( NYSE: AEO) website have increased 60% year-over-year since the Sweeney campaign was launched, with a spike occurring on August 3-4 when President Trump made ...

Learn more about whether American Eagle Outfitters, Inc. or GameStop Corp. is a better investment based on AAII's A+ Investor ...

President Donald Trump praised the recent American Eagle jeans ad starring Sydney Sweeney, hailing it for not being 'WOKE.' I ...

American Eagle stock surged more than 20% Monday after President Trump praised Sydney Sweeney's controversial ad campaign ...