Elsewhere, Vend Marketplaces wrestles with growing transactional revenues while recommerce profitability remains elusive. Wallapop, meanwhile, is betting big on AI, as Naver signals its intent to ...

Savannah thought she had taken all the right steps to protect herself while selling items on Facebook Marketplace — but that ...

A French supermarket’s Christmas advert is going against the AI trend and it's a hit with millions of people around the world. A French supermarket’s Christmas advert has become a viral sensation and ...

The Netherlands' division of McDonald's has pulled its Christmas advert following online backlash over its AI-generated content. The advert, which was titled "the most stressful time of year," ...

The best Christmas adverts of all time bottle the holiday spirit, bringing a wave of timeless festive nostalgia. While there's no formula for creating a Christmas ad, over the years we've seen a range ...

Created with AI assistance. Quality assured by Metro editors. Save The Children’s Christmas advert might be the best ad of the season, and it may have duped a lot of viewers. With a festive jingle, ...

Cadbury’s ‘Secret Santa’ has been crowned 2025’s most effective Christmas ad, according to new Kantar research, demonstrating the power of repeat creative. Kantar’s consumer testing found five of the ...

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In a crowded festive season where every major retailer is vying for top spot when it comes to the best Christmas advert, one supermarket has come out on top as the fan favourite. Its campaign, fronted ...

Love them or hate them, it’s that time of year when brands start debuting their annual Christmas adverts in the hopes of tugging on our heartstrings (and, of course, getting us to spend some coin in ...

It's still only early November, but Christmas adverts are already coming thick and fast. While they feature the usual sprinkle of festive cheer, experts say this year’s ads have also been tapping into ...