‘48 hours to save the world’ was the slogan of the Creativity Jam Hamburg. Jens Otto Lange invited the NEXT Service Design audience to this event. The aim of the jam is to bring creative people ...

Which insights into our digital (and post-digital) future did the NEXT Conference community find most compelling in 2025?

Everything is ending at once – work, truth, screens, and even certainty itself. But we’re finally mature enough to see endings as thresholds. Here’s what we’ve learnt. The year 2025 marked something ...

Agent experience is the next evolution in web design. From brand-to-bot interactions to the agent-first future: what comes after the website? For 30 years, we’ve designed the web for human eyes and ...

Agentic AI, by its very nature, acts on its own. How can we harness it in a brand safe way – and without harming our future talent pipeline? It’s happening fast. Marketing teams are rapidly adopting ...