January Digital, the Marketing Leadership Company, has officially been recognized as a badged TikTok Agency Partner, joining a select group of agencies that have demonstrated outstanding expertise in ...

But what started as a controversy over data privacy now has global implications. This conflict is about more than just an app ...

TikTok will let brands generate AI influencer content that mimics what human creators might share.

WPP is amplifying its partnership with TikTok, becoming the first advertising and marketing services company to integrate ...

Here are seven key digital marketing lessons for small businesses in Florida.

Brands will be able to add an image or text prompt about what they're selling, and TikTok's AI tools will generate a ...

TikTok’s biggest star, Khaby Lame, has departed the United States following his detention by immigration authorities in Las ...

Digital jokester Adam Waheed used his smartphone to bypass Hollywood’s gatekeepers and build a 55 million–strong fan base and multimillion-dollar brand empire. Alongside a bold new wave of digital ...

The need for privacy-safe identity resolution is one of Acxiom parent IPG's “big bets,” even in the wake of Google's decision ...

Casey Sarai tells PEOPLE that her viral nipple cover company, Cakes Body, is not just covering childcare costs "as a perk" ...

Hall’s brand of choice for drinking, brushing his teeth and submerging himself — that’s fantastic news.“We’re so thankful to ...

If you want to leverage TikTok’s massive user base in building your audience, here’s a look at the strategies of some of the social ... gives your fans a deeper connection to your personal brand, and ...