The proprietary KE-Bot system uses 3D scalp analysis and objective data driven planning to deliver more predictable, ...

Learn how one organization is using an impact measurement framework to track, communicate, and improve its loans, services, ...

Pharma digital success is still largely defined by top level engagement metrics such as page visits, time on page, and ...

Measurement does not become useful because it moves faster. According to the report, it becomes useful when teams trust what they are seeing and understand its limits. AI may support that outcome, but ...

A practical approach for tying earned media to search behavior, downstream conversions, and visibility in AI-generated ...

When digital services falter, the traditional IT response has been to verify system availability and move on. For ...

Two companies. Same industry, similar margins, comparable market share. One lets teams choose when and where they do their ...

Reaching your full potential is about taking risks, pushing back against self-criticism, and letting go of expectations. Here are four steps to get you started.

Impact is performance. Leaders should hold investments and initiatives to clear metrics, from growth and retention to ...

To make it happen, plans should start by offering true outreach flexibility, including live calls, mail, SMS, and digital options. They must let response data drive the next step (eg, text after a ...

Public health recommendations suggest individuals can resume normal activities 5 days after symptom cessation. However, our study finds that full recovery can take longer, indicating that delayed ...

Valuufy, a Kyoto-based stakeholder impact intelligence company, today released a whitepaper analyzing the nine Nikkei 225 automakers,* and six international ...