- After some testing last year, Amazon has released an AI powered video generator to U.S. advertisers. Gavin Newsom reacts to Donald Trump's "unprecedented" Medicaid move ...

Walmart's new "Who Knew?" campaign, starring Walton Goggins, effectively and humorously invites consumers to take another ...

While the increased ad opportunities may open the door for more tailored and niche marketing campaigns, some media buyers ...

Notably, Amazon never directly informed subscribers of the ad increase. Kelly Day, VP of Prime Video International, did tell the Financial Times late last year that Prime Video’s ad load was set to ...

It apparently took just days to make using Google’s new text-to-video generator, Veo 3.

We learned last year that Amazon would be increasing the number of advertisements on Prime Video, and now we know for sure they have. Thanks to a report by Adweek, we now know that since ads were ...

Amazon has quietly increased the ad load on Prime Video to between four and six minutes per hour, according to a report from ...

In the highly competitive world of streaming, there is no single recipe for success. As platforms proliferate and audiences grow more fragmented, it has become increasingly clear that sustainable ...

If I had a nickel for every time a beloved Amy Sherman-Palladino show about ballet was prematurely canceled after one season, ...

Adweek first got wind of Amazon’s incoming uptick in ad spots from ad buyers, but Amazon confirmed via a spokesperson that ...

A new report says Amazon has quietly doubled the amount of ads played on its Prime Video streaming service. Amazon has yet to confirm the news publicly.

Amazon Prime Video doubles the advertising duration and probably tests the limits of its users. There is talk of up to six ...