Omnicom Media's new "Future of Brand Influence" study implies a new "multi-microphone" stage of consumer influence omprised ...
Streaming TV's slow-moving legacy media growth is compounded by rapid growth of other digital media. TikTok, YouTube, Meta ...
The global nonprofit GO expands access to education, healthcare, shelter and safety for the world's vulnerable children. In ...
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It is time once again for the Golden Globes, the awards show that most people consider to be the traditional kickoff of ...
The past is eternally in flux, in the process of being rewritten using the lens of today's culture and political reality to interpret what happened yesterday.
Omnicom Media's new "Future of Brand Influence" study implies a new "multi-microphone" stage of consumer influence comprised of AI and people, as well as "influencers," whether they be man or machine.
IAB Tech Lab on Tuesday announced a roadmap outlining how agentic buying and selling can scale across digital advertising by extending existing industry standards.
Lower TV ratings for CBS' "Kennedy Center Honors" is bad on two fronts - not just the big dip vs. a year ago, but because Nielsen changed its measurement, which generally has lifted some live event ...
Early Warning Services has selected Havas Media Network as its new agency of record. Havas will handle media, primarily to inform consumers about Paza, an online checkout solution, and to maintain ...
Google is using CES 2026 to promote its Android XR in addition to its usual focus on Google TV, 9to5 Google reports. Android XR has repeatedly been advertising on the Sphere, using the tagline “Gemini ...
WHSmith North America Media Network is partnering with In-Store Marketplace on a retail media network for U.S. airports, Retail Customer Experience reports. The arrangement will lead to a single ...
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