Did you know the color of your lenses can actually impact your performance? Sporting equipment companies make different colored lenses for nearly every outdoor activity you can imagine. Oakley ...

While Spy’s new Ace EC goggles garnered a great deal of press at last month’s Outdoor Retailer trade show in Denver, the company wasn’t the only ones with high-tech eyewear to show off. In fact, ...

The NFL has always been creative on the sponsorship front, but leave it to the league to create a revenue-driving opportunity from a piece of equipment they banned over 20 years ago. Yesterday, the ...

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