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Apple products are usually over-hyped. But there’s one that’s radically under-hyped: Apple’s iBeacon positioning system. So I’m here to turn up the noise on this quiet revolution. You really need to ...

While much of the buzz about beacons has been around pushing offers to shoppers, a new pilot program at Tesco gives marketers a better understanding of the full scope of the location-based ...

An FCC filing discovered on Saturday reveals in-depth details on Apple's first dedicated iBeacon-compatible beacon hardware, suggesting the company may soon introduce the micro-location technology to ...

Apple may be looking to boost usage of the iBeacon feature it introduced in iOS 7. Late last week, router manufacturer Securifi spotted FCC documents certifying a new “Apple iBeacon” device, ...

We’ve been hearing a lot about iBeacon and Bluetooth Low Energy-powered devices in the retail sector, where stores are beginning to roll out support for beacons in order to better communicate with ...

We’ve heard quite a lot about iBeacons over the years, but to date they don’t seem to have made much of an impact. We’ve seen adoption from a small number of high-profile brands, such as Condé Nast, ...

Beacon adoption has been all but abandoned by most retail chains, suggests a report today. iBeacons and other beacons were once touted as a technology that would revolutionise retailing. They would ...

To state the obvious: Modern, smartphone-toting humans spend most of their time indoors. But indoor spaces often block cell signals and make it nearly impossible to locate devices via GPS. Beacons are ...