Southwest Airlines passengers are making their final boarding-time scrambles for seats as the carrier prepares to end its ...
Southwest Airlines said it expects profits to surge this year thanks to solid demand and new policies like assigned seating.
The Dallas, Texas-based carrier transitioned from its longtime open seating system in keeping with competitors like American, ...
Southwest Airlines gets rave reviews from Wall Street for assigning seats and adding fees, but will the quirky airline ...
Southwest Airlines killed its last brand differentiator — and risks being replaced with its competitors after optimizing away ...
Southwest Airlines replaced open seating with assigned seats after more than 50 years.
"This has nothing to do with copying anybody; this has to do with offering our customers what they want." ...
Southwest's new boarding system prompts mixed reactions from passengers on day one.
Southwest Airlines plans to add a seasonal, direct flight from Norfolk International Airport to Kansas City International in ...
Starting Tuesday, customers on Southwest flights will have assigned seats.
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