Carla Tardi is a technical editor and digital content producer with 25+ years of experience at top-tier investment banks and money-management firms. David Kindness is a Certified Public Accountant ...

White-label products are sold by retailers but made by third parties, allowing price undercutting. Retailers branding white-label products themselves foster customer loyalty by exclusivity.

What Is a White Label Product? White label products are sold by retailers with their own branding and logo but the products themselves are manufactured by a third party. White labeling occurs when the ...