Starting and running a successful business is rarely as easy as it looks. While success stories have become more common with the rise of social media and technology, failure and challenging moments ...

People who start a new business often make one "fatal mistake" that''ll likely doom their venture before it even starts, says Steve Blank. The mistake: not researching your prospective customers or ...

Two mistakes can doom any new business — and many people make them, says Julia Austin. The first mistake: not doing enough research to make sure there's a viable market for whatever you want to sell, ...