Comcast's entertainment arm NBCUniversal and its European pay TV business Sky are bringing together their advanced advertising services to offer marketers a "global premium video offering." By Georg ...
(Reuters) - Comcast Corp is pooling the advertising power of its NBCUniversal and British-based Sky units to better target viewers worldwide, it said on Monday, a major step by the top U.S. cable TV ...
A Sky ad campaign starring Bruce Willis has been banned by the Advertising Standards Authority. The watchdog ruled that the use of small print to explain the pricing of its broadband service was ...
GoodGym has been named as the overall winner of the Sky Zero Footprint Fund, receiving an additional £500,000 in media space ...
The Advertising Standards Authority has banned a Sky advert that criticised Virgin Media for offering discounted prices to new customers. The advert, which ran in national and regional press, had the ...
NBCUniversal and Sky PLC will offer joint packages of advertising services, a new effort to monetize the European satellite broadcaster, which was purchased by parent Comcast Corp. for $39 billion ...
Magnite is partnering with Sky New Zealand to enable programmatic advertising on the Sky Sport Now streaming platform, offering advertisers access to premium live sports inventory for the first time.