The global easy peel film packaging market is projected to grow steadily, from an estimated USD 1.9 billion in 2024 to an anticipated USD 2.5 billion by 2034, at a CAGR of 2.9% during the forecast ...
For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons, and illustrations to seize the attention of shoppers. Conventional wisdom held ...
Researchers from Texas Christian University, University of Illinois Urbana-Champaign, and University of Georgia published a new Journal of Marketing article that examines the consumer trend towards ...
When it comes to packaging, consumers care more about ease-of-use than design or a realistic image of the product, according to a just-released report from Packaged Facts. The report, "Food and ...
Look at any label on a household product, from laundry detergent to dish soap to shampoo, and you’ll see that most are 80% water. Across billions of units, shipped around the world, that adds up to a ...
Many companies underestimate how recyclable, compostable, and bio-based packaging can create new challenges when recycling systems differ between countries.
Packaging waste, especially plastics, is the sustainability issue of our time, driven by growing public and media attention. Yet just two years ago, we were talking about food waste and one ...
Customers are increasingly aware of the products they buy, and the materials used in their packaging. A recent study indicated that more than 80% of shoppers are concerned about plastic and packaging ...