While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form ...

Peter Boyd is an attorney and the Founder of PaperStreet. He has successfully helped 2,000 law firms with their websites and marketing. Law firms can use blogs as critical tools to establish thought ...

The world is more connected than ever before, and your customers are looking for answers to their questions. This means that as digital marketers, it is our responsibility to consider the needs of our ...

Christopher Kay does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

Short-form videos are no longer a passing trend – they are here to stay. Short clips on platforms like TikTok, Instagram Reels, and YouTube Shorts have taken over our feeds and continue to thrive on ...

As consumer content preferences shift increasingly toward short-form video on social media channels, travel brands — which often have rich, visually compelling content to leverage — have an ...

Short-form videos like TikTok, Instagram Reels, and YouTube Shorts are everywhere. They're reshaping entertainment but ...

(This article was published on January 1, 2024. For a regularly updated version of this resource, see General Contract Clauses: Confidentiality (Short Form) on Practical Law.) ...

Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...