Jorg recaps the Grand Seiko releases we covered in 2025 on Fratello ✓ From the Shūbun to the Moondrop ✓ See them here! ✓ ...

When Japanese artist Kentaro Yoshida moved to Australia at the age of 18, he quickly gained a newfound understanding of time ...

Meet the Spring Drive-powered Seiko Prospex LX GMT U.S. Special Edition SNR058 ✓ It has “Root Beer” vibes, but it's inspired by a nebula ✓ ...

The skateboarding streetwear brand, HUF, is collaborating with Japanese watch-making label, Seiko, for the first time to launch two limited-edition watches. They will be based on the Seiko 5 Sports ...

When it comes to watches that can handle the rough stuff without skipping a beat, Seiko has been a go-to for guys who ...

Sanrio fans worldwide will soon have another chance to secure the Seiko x I.Cinnamoroll Collaboration Model watch following its sold-out debut. The limited-edition timepiece, originally unveiled in ...

We Americans have a bad habit of saying, “only a Seiko.” As in, “Oh, this watch? It’s only a Seiko.” In other words: “This old thing? The watch I bought for cheap and wear all the time?” And Seikos ...

Seiko is reviving the historic King Seiko name with five new models after testing the water in 2020 with a 3,000 limited edition. The five new 37mm references share a bold, angular design across both ...

There’s an easy and expected way to do a collab watch: take an off-the-shelf model and give it some fresh dial highlights and slap on the partnering brand’s name. But Seiko isn’t known for being lazy.