PARIS – Following a week of controversy around the announcement that Shein would partner with French brand Pimkie, the Chinese ultra-fast fashion giant has opened a pop-up store in Paris' Marais ...

PARIS - French high-street brand Pimkie's announcement that it will partner with Chinese ultra-fast-fashion company Shein through its Xcelerator program has sent shockwaves through the fashion ...

PARIS — Chinese fast‑fashion platform Shein has officially launched its Xcelerator program in France, the U.K. and China, with French high-street brand Pimkie among its first partners. The program is ...

Pimkie Faces Legal, Industry Backlash Over Controversial Shein Deal Pimkie's founders and former owners, the Mulliez family, are citing breach of sale terms to sue the French high-street brand, while ...