ArtsQuest officials were asked this week if the indie band Owl City was coming to Musikfest. Why else would the organization put such a prominent owl on the festival’s 2013 poster? The Bethlehem-based ...

Hooters restaurant chain is reportedly making its 30-year-old wise owl logo a little leaner and meaner. The breastaurant chain is modernizing Hootie, the old, scruffy-looking owl in an aim to appeal ...

A year ago, Hooters announced a major initiative to revamp its aging brand, with remodeled restaurants, new TV spots, and improved menu items. That effort has now touched the public face of the ...

The owl redesign is part of the brand%27s attempt to look more contemporary The old owl was traced from the pages of a dictionary A uniform redesign also is in the works but won%27t be done for a ...

Hooters is giving its iconic owl, Hootie, a complete makeover as part of the chain's overall effort to modernize. The owl, a brand image for the restaurant since its founding in 1983, has been ...

Hooters has redesigned its signature owl logo as part of an ongoing brand overhaul, the company confirmed Thursday. The new logo takes on a sleeker, more modern look, just like the company’s ...