Costco and Nike officially launched a shoe collection, but are buyers interested in what the mega brands are selling?
With the Nike Mind 001 and 002, Nike is now in the neuroscience game. Its first foray into “mind altering” footwear comes by way of a pair of mules (the Mind 001) and a matching sneaker (the Mind 002) ...
Nike has surrendered its running shoe dominance to competitors like Hoka and On as the sportswear giant lost focus on performance innovation. CEO Elliott Hill is overhauling Nike’s running division ...
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