Even without the influence of mobile and online video’s rise, advertisers are beginning to look where audiences are, and increasingly, that’s not just on TV. Starcom MediaVest, a top ad buying firm, ...

SHAREit Group ("SHAREit" or "the Company"), a next-generation internet technology company, has upgraded its mobile advertising platform, repositioning it as an AI-driven commercial growth engine.

This article first appeared on GeeMee's own blog. The digital advertising landscape has undergone a seismic shift from 2024 to 2025, with machine learning (ML) emerging as the cornerstone of modern ...

AppLovin (APP) is seen as the “dominant” player in the mobile advertising space, even as Unity (U) is undergoing a “successful turnaround,” Wedbush Securities said. “AppLovin currently has a ...

Traditional ad platforms are becoming saturated. OEM brands offers new, more targeted ways to reach users. Xiaomi, Samsung, OPPO, vivo, Huawei, etc. offer more precise targeting. Download the AVOW ...