“Now Serving Mobile” is a column focused on the audience-buying opportunity in mobile advertising. AdExchanger.com asked Michael Nevins, Senior Partner at Breakpoint Digital, a digital consultancy, to ...

T-Mobile Advertising Solutions is buying the digital-out-of-home advertising marketplace and platform When you purchase through links on our site, we may earn an affiliate commission. Here’s how it ...

Industry leaders say India’s smartphone rules won’t collapse mobile ads but could subtly shift ad power between platforms, ...

Mobile game ads have a bit of a reputation problem. Just look at the 165,000-member Reddit community, r/shittymobilegameads, or the growing number of YouTube influencers gaining followers by roasting ...

Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...

SHAREit Group ("SHAREit" or "the Company"), a next-generation internet technology company, has upgraded its mobile advertising platform, repositioning it as an AI-driven commercial growth engine.

The launch of the iPhone 4S helped Apple's iOS surge 12 percentage points and surpass Google Android in mobile ad impressions in North America. Apple's growth was detailed on Friday by InMobi, the ...

Pocket Gamer Connects Jordan returns on November 9th and 10th, 2024, offering a chance to gain insights into the world’s fastest-growing games market, MENA. As part of our MENA coverage, we have been ...

INCYMO.AI launched its AI-powered creative platform for crafting mobile gaming advertisements. The launch follows the debut of the platform’s first case study, first revealed on the Industry Stage at ...

YouTube has removed the “close” button on sidebar panels in some horizontal video ads on mobile, making the ad’s sidebar — often used for shoppable products or sitelinks — permanently visible during ...