CHICAGO--(BUSINESS WIRE)--Market Track, LLC, the leading provider of advertising, promotions, pricing and eCommerce intelligence solutions, announced today that it has acquired Channel IQ LLC (Channel ...

Channel partners are sales or trade intermediaries that move products from suppliers to end-users. Wholesalers and distributors are intermediaries that buy and resell products. Brokers and agents are ...

Cross-channel marketing can help small businesses boost sales and improve customer engagement, retention and conversion rates. By centralizing your customer data into a single source of truth, you can ...

Your retailers, distributors and intermediaries provide an important sales and marketing channel for your products. They enable you to deal with customers in ...

Natalie is Founder & President of Magnetude Consulting, a full-service marketing agency working with small and mid-sized B2B tech firms. Selling products and services through channel partners — ...

Today the term "cross channel marketing" is old news for marketers. At least it better be. According to one report, in this year alone successful marketers are nearly 35 times more likely to use cross ...

Opinions expressed by Entrepreneur contributors are their own. The consumer journey to make a purchase has evolved (and continues to do so) rapidly. There used to be a time when buying only happened ...

In a time when misinformation is everywhere and consumer skepticism is at an all-time high, trust has become marketing’s most valuable currency. And for all the new tools and platforms marketers have ...

This as-told-to essay is based on a conversation with Meredith Noble, the 33-year-old cofounder of Learn Grant Writing, about the marketing strategies that have helped grow her business. Insider has ...