KCCQ, one of a group of Clear Channel radio stations that works with mobile marketing firm HipCricket, added mobile to the Ames Jiffy Lube’s schedule. The goal was to drive sales, allow for increased ...

A recent mobile marketing campaign from EZ Lube oil-change service provider resulted in a 5 percent redemption rate for mobile coupons. The campaign launched in mid-April with the help of EZ Lube's ...

Targeting young car owners with fickle loyalty, Jiffy Lube in Los Angeles has launched a geo-targeted mobile ad campaign offering coupons for oil changes. Kovel/Fuller Interactive, Jiffy Lube's agency ...

Proactive equipment maintenance practices are critical today as new and used equipment prices rise and component supply chain issues continue. You need to make the equipment currently in your fleet ...

Lube skids and trailers can offer a versatile alternative to dedicated lube trucks in many fleets. "Skids and trailers provide more flexibility because you can simply remove them and use the truck for ...

As telematics integration works its way across the equipment manufacturing sector, a common issue many fleet managers face is learning how to incorporate different telematics platforms and developing ...