Business funding is in high demand amongst SMBs. As a result, many are turning to multiple financial providers at once – a significant 33% rely on more than four. This reflects a clear need for ...

Loyalty fails when it’s disconnected from how people pay. Traditional loyalty programs are often built as afterthoughts. A separate sign-up. A separate app. A separate step. But it doesn’t have to be ...

The value of loyal customers can’t be overestimated—they trust your business, make more purchases, and act as brand advocates. Yet, many businesses still model their customer journey off the classic ...

When buzzy olive oil brand Graza inadvertently sent some of its more than 35,000 customers late and poorly packaged holiday orders last year, its cofounder and CEO Andrew Benin fired off an apology ...

In a December 2010 Harvard Business Review article, David C. Edelman suggested that because today's consumers are connecting with brands in new ways—often via channels not controlled by the ...

New data from Loop finds that 93% of U.S. and U.K. shoppers consider flexible, extensive return policies key to their loyalty COLUMBUS, Ohio--(BUSINESS WIRE)--Loop, the leading return management ...

Filling a funnel with low-quality leads is not the most effective way to grow our business. Instead, treat your prospects (and current clients) like your most valuable asset. It's time to create your ...

Consumer incentives have long tempted shoppers with extra perks, while arming retailers with ways to drive sales and customer loyalty. Now, findings show that certain categories of incentives more ...

Everyone values loyalty – presidents, generals, friends. That’s no less true for corporations. US companies spend $50 billion a year on loyalty programs. And when done right, loyalty programs can ...