YouTube is a cornerstone of paid video advertising, offering unparalleled reach and creative possibilities. But for marketers, it’s also one of the most challenging platforms to measure effectively.

The answer is not as simple as you would expect 📺 YouTube has billions of users each month. If you don’t have an ad-blocker, you might run into numerous advert breaks while watching a video. But how ...

Karandeep Singh Oberoi is a Durham College Journalism and Mass Media graduate who joined the Android Police team in April 2024, after serving as a full-time News Writer at Canadian publication ...