EL SEGUNDO, Calif.--(BUSINESS WIRE)--Following the successful launch of the first limited edition Hot Wheels Formula 1® car in 2024 and the announcement of a multi-year licensing partnership with ...
TROY, N.Y.--(BUSINESS WIRE)--Velan Studios and Mattel, Inc. (NASDAQ: MAT) today announced Hot Wheels: Rift Rally, a new mixed reality racing experience coming to the App Store for iOS, PlayStation 4 ...
Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, announced today that Hot Wheels® will debut new ...
Forbes contributors publish independent expert analyses and insights. Experienced journalist who covers fashion, beauty and wellness. The Hot Wheels x Maje Spring/Summer 2025 capsule collection brings ...
Tell me if you’ve heard this one before: a world of death-defying, die cast-inspired racing on life-sized toy tracks. A freeway-scale jumble of giant orange raceways, jumps, and loops across which you ...
Developer Milestone--the Milan-based studio known for simulation racers like MotoGP 20 and Ride 4--has announced a partnership with toy manufacturer Mattel to release Hot Wheels Unleashed, a brand-new ...
A selection of die-cast cars are now available at major retailers globally and additional Hot Wheels F1® products will be released throughout 2025 EL SEGUNDO, Calif.--(BUSINESS WIRE)-- Following the ...