A bitter beverage beloved in Argentina as a hangover cure is slowly and steadily gaining in popularity in the U.S., and with good reason. In Argentina, fernet is the liquor for all occasions.

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Your first sip of Fernet Branca, an Italian liqueur, will be akin to waking up in a foreign country and finding a crowd of people arguing in agitated, thorny voices outside your hotel window. It’s an ...

Among bartenders and the cocktail-savvy, Fernet Branca is a bitter amaro with a reputation as a welcome shot, referred to affectionately as a “bartender’s handshake.” Fernet Branca didn’t coin that ...

A century ago Italian immigrants poured into Argentina looking for a new start, their heads full of dreams and their arms full of a medicine-smelling Italian liqueur. It was called fernet (pronounced ...

This article is a part of "A Fresh Look," a series exploring the evolution of beloved alcohol brands throughout history. Whether it be a centuries-old amaro or a hotshot tequila brand with a chip on ...

This herbal, bittersweet amaro is beloved by bartenders around the world. Tyler Zielinski is one of the industry's leading drinks writers, using his professional bartending and cocktail development ...

Fernet Branca is an Italian liqueur with a taste so pungent that your first sip has a good chance of making you either want to throw up or wash your mouth out with Pepto Bismol. Made up of over 40 ...

Its flavor has been likened to candy cane, pine tar, even mouthwash — sometimes a combination of all three. Its industry appeal has earned it a nickname as the “bartender’s handshake.” It is the most ...

Think medicine tastes awful? Maybe Fernet isn’t the drink for you. To some palates, the incredibly bitter Italian liquor is worse than cough syrup. Bizarrely though, in Argentina it’s so popular that ...