Etsy debuted a new marketing campaign this July that advertises the marketplace’s foundation and commitment to being an online store for handmade goods. The campaign includes videos of sellers ...

After years of pandemic growth, Etsy (ETSY) is investing hundreds of millions of dollars into its platform, even against the backdrop of a difficult macroeconomic environment, as the company prepares ...

Etsy recently launched its new brand platform, ‘Keep Commerce Human,’ and with it a suite of policy updates, genAI tools and UX improvements for its sellers. The campaign puts a stake in the ground ...

I remain on the sidelines at a neutral rating for Etsy, as GMS growth remains elusive despite recent margin improvements and a positive Q1 earnings reaction. Etsy's shift in marketing spend toward ...

Investing.com - Etsy has posted better-than-anticipated second-quarter revenue, as the online marketplace cited benefits from more personalized marketing and emerging artificial intelligence ...

Etsy should be in dire straits. In 2020, a quarter of Etsy’s gross merchandise was homemade masks. Pandemic ecommerce numbers deflated, Apple ATT reversed the mobile economy, then the recession hit.

Two of the most successful e-commerce businesses operating in Australia say they will stick to marketing themselves through social channels because they simply can’t make traditional marketing like TV ...