People inspired by social media to make homemade slime for fun -- and in some cases, profit -- are helping the bottom line of Newell Brands (NWL), the parent of Elmer’s Glue. That’s because the ...
"Follow me, ItsJustNick, on Good Vibes Only for hilarious vlogs, wild challenges, and over-the-top reactions, all with my signature comedic twist. From DIY experiments to storytimes and life with my ...
Newell Brands, the parent of Elmer’s Glue, said Tuesday it is currently upping production of the iconic school glue to keep up with a massive surge in sales that the company attributes to the ...
In late February 2017, news stories about homemade "slime" (a mixture of white glue, water, sodium borate, and food coloring causing a purported shortage of Elmer's Glue were popular on social media: ...
ATLANTA, Dec. 13, 2019 /PRNewswire/ -- Elmer's® partnered with digital content creators to complete epic slime challenges in the "Elmer's What If?!" campaign. As a culmination of this successful 2019 ...
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