Even before the Dune: Part 2 popcorn bucket went viral this year, movie theaters have been trying all types of ways to lure customers back.... The curious rise of novelty popcorn buckets Even before ...

Movie theaters are turning to collectible merchandise, like novelty popcorn buckets, to get audiences in the door during a time of declining moviegoing and box office returns. First, there was the ...

First, there was the sandworm-shaped popcorn bucket for "Dune: Part Two." Now moviegoers can get a bucket shaped like Wolverine's head for the latest "Deadpool" release. Clearly, novelty popcorn ...

KUOW is Seattle’s NPR news station. We are an independent, nonprofit news organization that produces award-winning journalism, innovative podcasts, engaging community events, and more.