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China’s mini dramas may be onto something big
Audiences in Southeast Asia love Chinese micro series. In the US, interest in the format is picking up You have fast food and fast fashion, so why not fast soap operas? In our attention-deficit era of ...
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China's micro-drama boom eyes global market
“God of Wealth, when will you finally side with me?” One rainy night, after finishing overtime, the female protagonist Xuanle, exhausted, looks up at the sky and mutters this as she heads home. Xuanle ...
Chinese media giant COL has unveiled its global content distribution division, positioning itself as the world’s largest micro-drama reseller with over 1,000 titles in English and Chinese. The company ...
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