Clean highlights: Natural USDA-certified ingredients with few “safe” synthetics Best for: Rich pigments and inclusive shade ...

Lightweight lip tints that enhance natural lips with soft colour and effortless everyday shine.

LA Times Studios may earn commission from purchases made through our links. After the past few years of skipping office commutes and mastering Zoom lighting, many of us have grown used to a pared-down ...

How many times have you clicked on a natural makeup tutorial, only to see the creator loading on layers of foundation and concealer? While we respect the commitment to the craft, it kind of defeats ...

The pursuit of natural-looking makeup represents a fascinating paradox in beauty culture: using products to create the illusion that you’re wearing almost nothing at all. This approach celebrates ...

Transform your routine with IT Cosmetics’ best-selling, easy-to-use makeup essentials, including a full-coverage, shine-controlling foundation and buildable eyeshadows for a natural, flawless look.