Avid's multi-year Google Cloud partnership embeds Gemini and Vertex AI into Media Composer and Content Core. Here's what it ...

Strategic collaboration integrates Gemini models and Vertex AI into Avid Media Composer and Avid Content Core to automate time-intensive film and TV post-production tasks BURLINGTON, Mass. and ...

Google Cloud has set a multi-year partnership with Avid as the companies look to add generative and agentic AI tools to the video editing process. The team-up was announced ahead of Saturday’s start ...

Avid and Google Cloud have announced a multi-year strategic partnership to integrate generative and agentic AI into the media and entertainment industry’s leading creative tools from Avid. By ...