Advertisers are giving conversational commerce media their own budget. Fifty-three percent are doing so by separating the line item from programmatic and paid social, according to data released today.

Uber Technologies Inc. has launched a new advertising unit that will enable brands to deliver ads to the company’s 122 million monthly active users. Uber announced the launch of the unit today.

Earlier this year, Goldman Sachs predicted that the creator economy could reach half a trillion in value by 2027. This exploding growth stems from multiple factors such as technological advances and ...

Twitter rolls out a new ad unit, "Search Keywords Ads," allowing users to promote sponsored tweets in search results to reach a wider audience. Twitter is introducing a new ad unit called Search ...