Google is expanding the pool of companies that will showcase video ads on its AdSense publisher network to include sites of The Wall Street Journal, Conde Nast LX Networks, a Google representative ...

Less than two years ago, Sam Altman described advertising as a “last resort” for OpenAI’s ChatGPT, during a Harvard Business School interview. He said he would pursue it if it were the only way to ...

The pilot launched on February 9, 2026, having been delayed three days from its original start date. OpenAI confirmed that ads are visible to logged-in adult users on the free tier and the ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 25 min ago By Ad Age and Creativity Staff - 1 hour 18 min ago By Garett Sloane - 1 hour 22 min ago By Brian Bonilla - 1 hour 47 min ...

Advertisers looking to optimize their performance have long used A/B testing to improve their ads. It’s well understood how this is done with expanded text ads (ETAs). But recently, Google has ...

Resolution Games was part of a small group of developers that opted into Facebook’s Oculus VR advertising test with its game, Blaston. However, following review bombing of its game, the company has ...

YouTube ads have gotten way out of hand in recent years, but despite that, ads are still necessary to handle the costs of running the world’s largest video platform, and paying the millions of ...