Instagram will now let you upload Reels that are up to 3 minutes long, doubling the 90-second limit the platform had in place before, Instagram boss Adam Mosseri announced today. He credits today’s change to users’ feedback saying that the 90 seconds “is just too short.

Instagram is rolling out a bunch of changes this weekend that will conveniently make it look a lot more like TikTok, which could go dark in the US on Sunday now that the Supreme Court has ruled in favor of the law banning the app if parent company ByteDance doesn’t sell it.

Instagram is rolling out a new feature that will show your liked Reels to mutuals in a dedicated tab. It takes away the intimacy and safe haven of likes.

Instagram is bringing back one of its more chaotic features, now reworked for the short-form video era. A new tab in the Reels feed will serve up videos that a user’s friends have liked or added commentary to,